Common problems
- Targets become activity lists
- KPIs measure tool usage rather than outcomes
- Teams interpret the same goal differently
- Reporting exists without clear decisions or ownership
KPI/OKR / EN
KPI, OKR & Target Management
A target-management system that translates company goals into measurable team decisions with clear ownership and a consistent review rhythm.
Who is it for?
For leadership and marketing teams with many targets but unclear priorities, ownership or follow-through.
Fee structure
Hourly billing
Advisory work is billed hourly. Scope and expected output are defined in the initial call.
EXPERTISE
Practical experience connecting company goals, team ownership, channel KPIs and management reporting.
LinkedInScope of delivery
- KPI tree from company goals to team outcomes
- Annual and quarterly OKR design
- Target setting, ownership and control system
- Weekly and monthly reviews with management reporting
Working process
Review the situation
We review the goal, available data, team and current decision process.
Define the scope
We set the decisions, owners and measures that affect the business outcome.
Execute and track
We run the plan against dates and owners, then measure the result.
Common questions
What is the difference between KPI and OKR?
KPIs continuously track business health and performance. OKRs define a time-bound outcome and the measurable progress required to reach it.
Is this only for marketing?
No. The system can connect company goals with marketing, sales, product and operations targets.
KPI/OKR
Meeting request
Use 30 minutes to discuss the current situation and expected outcome.