D BLOK

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About

E. Deniz Türkoğlu

D BLOK is a Fractional CMO and advisory practice founded by E. Deniz Türkoğlu.

I have worked across internet products, ecommerce and marketing since 2008. I founded D BLOK to take direct ownership of companies’ growth and marketing problems.

I am based in Istanbul and work remotely with teams in Türkiye and other countries, with in-person work when needed. I provide services in Turkish and English.

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E. Deniz Türkoğlu

Short background

I began my professional career in internet products and ecommerce in 2008. I moved into technology and digital business before completing my mechanical engineering degree. Growth, performance marketing, analytics, product, CRM and marketing technology then developed along one career path.

As a founder, I built companies and products; at major brands, I held leadership roles. I managed remote teams across different countries, built a new market category from the ground up and established departments for companies at critical stages of growth.

I have helped professionals develop and take on broader responsibilities. Today, I use that experience as a Fractional CMO and advisor to solve problems across decisions, teams and execution.

EXPERTISE

I work across management decisions and technical detail.

I bring teams, data and execution into one decision system, connecting strategy with technical detail and day-to-day delivery.

projects
150+
brands
120+
consulting engagements
80+
Fractional CMO engagements
20+
training and knowledge transfer
100+
SEO projects
70+
ecommerce experience
50+
international brands
40+
project languages
10+
fashion
20+
marketplace and platform
10+
travel and hospitality
10+
B2C and B2B
15+
B2B
10+
zero-to-one
45+
startup
35+
scale-up
15+
enterprise
10+
MENA
25+
global
10+
verticals
40+

Hard skills

  • Marketing strategy
  • Growth & go-to-market
  • Performance marketing
  • Analytics & measurement
  • CRM & lifecycle
  • MarTech & automation
  • SEO & GEO
  • Product & experience
  • KPI & OKR systems
  • Organisation design

Soft skills

  • Decisions under ambiguity
  • Team leadership
  • Prioritisation
  • Stakeholder alignment
  • Clear communication
  • Coaching & training
  • Composure under pressure
  • Ownership
01

Leadership across functions

I serve on the executive committee of the Fractional Leadership Community. When an assignment also needs fractional leadership in finance, technology, people and culture, operations or product, I can extend the scope with the right leaders.

02

Customer.io Partner

I manage Customer.io implementation from data and event design through segments, automations, messaging and launch. After implementation, I advise teams on platform use and lifecycle improvement.

Customer.io Agency PartnerCustomer.io Certified PartnerCustomer.io Implementation Partner
View Customer.io

Experience

Experience across markets and business models

Relevant experience and reference context can be discussed at the appropriate stage within confidentiality limits.

Common questions

Which roles do you take?

Depending on the need, we work as a Fractional CMO, advisor or Fractional Co-Founder.

Which company stages have you worked with?

Our experience covers early-stage ventures, scale-ups and large corporate organisations.

Do you work at implementation level?

Yes. We work through technical detail as well as strategy in measurement, CRM, marketing technology, automation and channel operations.

Can you share reference details?

We can discuss relevant experience and reference context at the appropriate stage within confidentiality limits.

D BLOK

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