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Describe the current situation and expected outcome.

COFOUNDER / EN

Fractional Co-Founder

We work at the founder’s decision table and take responsibility for defined parts of the business.

Who is it for?

For founders with a product who need experienced support across growth, go-to-market, team design or investor readiness.

Role boundary

We define the role around the required breadth of ownership.

A Fractional Co-Founder is not limited to one specialist discipline. The role connects decisions across product, market, revenue model, team and investor readiness, then follows through on the agreed business outcomes with the founder.

Fractional Co-Founder

Works at the founder’s decision table during a critical company stage and owns decisions and execution that cross several functions.

Fractional CMO

Owns goals, people, budget and performance within the marketing function. The remit is marketing leadership, not the entire company.

Advisory

Diagnoses and solves a defined problem within a specialist field such as CRM, SEO/GEO, measurement or growth.

EXPERTISE

Founder, executive and advisory experience across product, team, market and growth decisions.

LinkedIn

Common problems

  • The founder carries every commercial decision
  • Product and market assumptions remain untested
  • The first team and operating model are unclear
  • The growth narrative and metrics are fragmented before fundraising

Scope of delivery

  • Business model and growth priorities
  • Go-to-market and validation plan
  • Initial team, roles and operating model
  • Investor narrative, metrics and preparation
  • Regular decisions and execution with the founder

Working process

01

Review the situation

We review the goal, available data, team and current decision process.

02

Define the scope

We set the decisions, owners and measures that affect the business outcome.

03

Execute and track

We run the plan against dates and owners, then measure the result.

Common questions

Is this an equity partnership?

The commercial and legal model depends on the assignment. The defining point is taking responsibility for agreed decisions and execution.

Which stage is suitable?

The scope can cover validation, product-market fit and the first stage of scale.

COFOUNDER

Meeting request

Use 30 minutes to discuss the current situation and expected outcome.